Founded by an operator who's lived roofing sales from the ground up.
Rich has spent over 12 years in the roofing industry, working directly with some of the biggest names in the business. He's been in the trenches — knocking doors, closing deals, training sales teams, and helping contractors scale from small operations into multi-million-dollar organizations.
Over the years, Rich has trained hundreds of reps on high-converting sales systems, built recruiting pipelines, and developed appointment-setting processes that keep teams busy year-round. His hands-on approach, real-world experience, and deep understanding of homeowner psychology have made him a trusted partner to roofing companies across the country.
Today, Rich focuses on helping contractors grow through high-quality, guaranteed appointments that convert — producing a less-than-20% cancellation rate and close rates of 40% or higher for contractors who work the system.
Book an intro call with Rich and the team to see if we're the right fit.